Blog
Food Demand Survey (FooDS) - April 2016
The latest edition of the Food Demand Survey is now out.
From the regular tracking portion of the survey:
- Willingness-to-pay for all food products was down this month, with the largest drop occurring for hamburger;
- The was a sizable uptick in consumers' anticipation of price increases for beef, pork, and chicken and a slight reduction in planned purchases of these items;
- Expenditures on food away from home were up about 5%; and
- We added "cancer and meat consumption" to the list of, now, 18 times for which we track awareness and concern.
Three new ad hoc questions were added this month.
The first set of questions was meant as follow-up to a survey Politico recently conducted of "food experts" (I was a participant in their survey). Politico asked the following question to the experts: "Are the presidential candidates doing a sufficient job in the campaign discussing the future of food policy?" A whopping 97% said "no".
I posed a related question to the respondents of FooDS. Rather than just asking about the issue as a stand alone question, I put food an agricultural policy in the context of other issues candidates spend their time talking about. In particular, participants were asked: “Are the presidential candidates spending too much or too little time discussing each of the following issues?”
A list of nine issues was provided, which included “food policy” and “agricultural policy.” Only about 6% of respondents thought too much time was being spent on the two issues. 44% and 46% thought about the right amount of time was being spent on agricultural and food policy, and 50% and 47% thought too little time was spent on agriculture and food, respectively.
Immigration policy was the only issue for which more respondents thought candidates were spending too much vs. too little time. Except for food and agricultural policy, the largest fraction of respondents thought the candidates were spending the right amount of time on the other issues.
Secondly, we asked another question - this time exactly as it was asked in the Politico food-expert survey. In particular, participants were asked “Should the government’s role in regulating the US food system be more active, less active, or the same?” Here, our respondents lined up closely with Politico's food experts:
Over half of the participants (59%) believe that the government should become more active in regulating the US food system, while less than 13% of participants believe the government should be less active in regulating the US food system. This is consistent with other research that suggests consumers tend to be rather "statist" when it comes to food policy.
Finally, based on a suggestion from Jason Winfree at University of Idaho, who passed along an article about the (sometimes unjustified) negative perceptions of frozen food, respondents were asked whether they agreed or disagreed with a list of nine statements related to the tastiness, affordability, and health of fruits and vegetables that are either fresh, frozen, or canned.
In terms of taste, fresh rated higher than frozen, which was rated higher than canned. All three had a mean score above 3, meaning respondents were more likely than not to agree that all three types of fruits and vegetables were tasty. In terms of affordability, the ranking was exactly reversed with canned being perceived as most affordable and fresh least affordable (although all three were far about the mean of 3, implying most consumers though all three were affordable. Finally, perceived health lined up almost exactly with perceived tasted: fresh was perceived as healthier than frozen which was perceived healthier than canned.
Farm subsidies by state
This post by Kevin Patrick at farmdocdaily alerted me to an interesting data visualization tool created by the USDA Economic Research Service (see the bottom of this web page for a three different tools).
I used the "get to know your state" tool and pulled up Oklahoma. I was a bit surprised to see that in 2014, total government payments to the state were over $1 billion while at the same time net farm income was $2.8 billion. If I'm reading this right, it implies 36% of net farm income in OK in 2014 was government payments, and Oklahoma ranked 2nd in government payments while ranking only 23rd in sales. Thinking this might be an aberration, I pulled up 2013, and then "only" 19% of net farm income in Oklahoma was government payments.
Looking at the supposed "big government", California (which has the most ag sales of any state), only 1.5% of its net farm income was from government payments in 2014.
The "farm income atlas" tool lets you plot government payments (and other components of income) for each state. Here's total government payments for 2014.
There's a lot more available in the tools. Check it out yourself.
Where have all the cows gone?
Over past the half century or so, there has been a dramatic shift in where most of the cattle in the U.S. are feed just prior to slaughter. Using data from USDA-NASS, I calculated the percentage of all U.S. cattle on feed that were in 6 selected states at the beginning of January each year from 1965 to 2005.
The story is familiar to industry analysts. Over this time period, cattle largely moved from the upper Midwest (Iowa and Illinois) to drier climates in Texas, Oklahoma, and Kansas. Whereas 19% of cattle on feed were in Iowa in 1965, the figure was only 8% by 2005; by contrast only about 5% of cattle on feed were in Texas in 1965, but around 20% were in the state by 2005. Whereas only 47% of all US cattle on feed were in these six states in 1965, concentration had increased as 67% of all cattle were being fed out in these six states by 2005. Stated differently, if you eat a steak today, there's a roughly two-thirds chance it came from a cow that was fed in Iowa, Nebraska, Illinois, Kansas, Oklahoma, or Texas.
The trends in the above figure might appear to be something of a paradox because Iowa, Illinois, and Nebraska grow a lot more corn (i.e., cattle food) than Kansas, Oklahoma, and Texas. But apparently the economics were such that it made more sense to ship to corn (and the cattle) to drier climates and locations where large packing plants could be situated far away from population centers.
I'm wondering if this trend is starting to change, even if just by a little bit. Beginning in the early to mid 2000s, US policy started to encourage corn-ethanol production in a big way. Now, all that corn didn't need to travel to cows, it could go to all those ethanol plants which began popping up around the upper Midwest. Here's a graph of the percentage of U.S. corn use that went to ethanol production from 2000 to 2012 (data are from the Feed grains yearbook, USDA-ERS).
Such a dramatic shift in the use of corn must have had some effect on cattle feeding. Perhaps even in the geographic location of cattle. According to a least one source, the largest producers of ethanol in 2015 were Iowa (at 3,820 million gallons/year capacity), Nebraska (1,976 gallons), and Illinois (1,525 gallons). Much further down the list were Kansas (529), Texas (381 gallons), and Oklahoma (no capacity reported).
Often lost in the discussions of food waste is the acknowledgement that cattle (and other livestock) are often big consumers of what would otherwise be waste products. In this case, cattle can eat so-called distillers grains that are byproducts of ethanol production. However, this distillers grain is not as easy or cheap to transport. Thus, the economics might have shifted a bit toward bringing the cattle back closer to their finishing food.
Here's the same graph as the one above but for the more recent time period from 2005-2016.
There aren't dramatic geographic shifts, but the trends are consistent with the idea that ethanol has altered the geographic location of cattle finishing. Fitting a linear trend line through each state's data over this time period indicates that the states heavy with ethanol production have gained cattle and states with relatively little ethanol production have lost cattle. Iowa, Nebraska, and Illinois have increased their share of the US cattle on feed inventory by an average of 0.11%, 0.11%, and 0.05% per year over the last 11 years. By contrast, Kansas, Oklahoma, and Texas have decreased their share of the US cattle on feed inventory by an average of -0.13%, -0.04%, and -0.09% per year over the last 11 years.
Obviously a lot has changed during the past 10 years other than ethanol production (drought and lower overall cattle inventories come to mind), but this might be a factor contributing to the spatial location of cattle in the US.
Politico on Food
Yesterday Politico.com came out with a whole series of articles on food policy.
I was one of the "experts" interviewed for this piece on food policy. I must admit to being in the minority opinion on several of the questions. For example, one of the questions asked, "Are the presidential candidates doing a sufficient job in the campaign discussing the future of food policy?" I was one of the 3% that said "yes" (I might have been the only one). It is important to note that this is a survey of FOOD experts, and as such it's not at all surprising that they think their issue isn't getting enough attention. But, with issues like ISIS, health care, immigration, etc., its no wonder food policy takes a backseat. Total food and agricultural spending is a very small part of the federal budget. In 2014, the whole of USDA was responsible for only about 4% of total federal spending (and the vast majority of that - around 80% - was for food assistance programs like SNAP). I suspect the candidates, on both the left and the right, have lots of smart, well-paid advisers, and the candidates are devoting an optimal amount of time to these issues given the likelihood they will actually sway votes. Keep in mind Ted Cruz won the Iowa Republican caucus despite taking a stance against the ethanol mandate (a supposed sacred cow in corn-growing Iowa politics). Anyway, you can read how the experts responded to the other questions at the link.
Another story on the complicated interrelationships between federal agencies in food safety regulation, applied particularly to chickens was interesting. The story included the following fascinating graphic.